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What makes a great resume?

Seven principles we apply to every resume Growth.AiResume generates.

Keep it concise
Aim for approximately 1 page per 10 years of experience. Recruiters typically spend 7 to 15 seconds on initial scan. Every line must earn its place.
Format matters
Single column is safest for ATS. Avoid colours, photographs, tables, and graphical elements. Use concise bullet points, not text paragraphs.
Articulate impact, not responsibilities
"Led a team to reduce onboarding time by 40%" beats "Responsible for onboarding." Measure in: time saved, revenue grown, users acquired, retention improved.
Customise for every JD
Sending the same resume everywhere significantly reduces callback rates. Identify required skills from the JD and mirror them with your real experience.
Skills and tools section
List tools you can genuinely defend in an interview: analytics (Mixpanel, GA, Amplitude, SQL), design (Figma, Balsamiq), PM tools (Jira, Asana, Monday), and domain tools relevant to the role.
ATS formatting rules
Export as PDF (text-based, not image). Avoid Canva and Photoshop. Standard headings only (Summary, Experience, Education, Skills). Contact info in the body, never in headers or footers.
One rule above all
Never fabricate metrics, roles, or tools. Modern AI screening and interview questions will expose it.

Keep it concise